Airbnb is expanding its travel products, again.
Here's a list to date: apartments and homes, hotels, experiences, and now its services offering includes airport rides to your stay. Services already included everything from personal training to photography and having Instacart stock your refrigerator with food.
What do they think will fly with consumers next?
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EDITOR’S PICKS
Airbnb’s Latest Service Expansion: Rides From the Airport
by Dennis Schaal
March 31, 2026
Pre-booking rides to your Airbnb or hotel may ease the journey when arriving in an unfamiliar destinations, but there doesn't seem to be anything Airbnb-ish about the new service partnership. Maybe Airbnb gets less unique as it grows?
AI Won’t Replace Travel Booking But It’s Changing Everything Else
by Wil Slickers
March 30, 2026
On Monday’s Good Morning Hospitality, A Skift Podcast, Wil Slickers, Michael Goldin, Brandreth Canaley, and Jamie Lane break down where AI is actually reshaping travel and why booking may not be the biggest battleground. From new Google translation tools removing friction on the ground to early signals around AI-driven pricing frameworks, the conversation centers on how AI is embedding itself into the travel experience rather than replacing transactions.
GMH Hotels: Is Hyatt About to Beat OTAs With AI?
by Sarah Dandashy and Katie Cline
March 25, 2026
On this week’s Good Morning Hospitality, A Skift Podcast: GMH Hotels Edition, Sarah Dandashy and guest host Katie Cline, host of Suite Success: Masters of Hospitality, a Skift Podcast, break down Hyatt’s latest AI push and whether hotel brands can finally compete with OTAs by capturing travelers earlier in the booking journey.
SKIFT RESEARCH
AI is changing discovery, not replacing legacy booking tools (for now)
AI has joined social media as a key source of inspiration for young travelers. But most of them are hesitant to cede complete control to a non-human.
In a new Skift Research report, we asked millennials about interest in using an AI tool that could book an entire trip, 83% say they would like to have either full or shared oversight of the process. This likely comes down to cost as well as control: 54% strongly agree that when planning travel, they want to have many options in order to compare and make informed decisions.
But they do see value in AI tools for specific parts of the travel planning process, particularly when it comes to itinerary building. Brands and tools that help travelers discover and decide without asking them to surrender their own power and influence will earn more trust and drive more bookings.
SKIFT TRAVEL 200
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