Latest Posts

The Hotel Industry’s AI Race

All the big hotel brands are making bets on AI, but they all have the same end goal: More direct bookings.

Adriana Lee, Travel Tech Reporter

Mar 13, 2026

U.S. Tourism Is Failing

Hilton's CEO says the United States needs a new global tourism strategy

Sean O'Neill, Senior Hospitality Editor

Mar 12, 2026

Airbnb Taps Uber Exec

Meet Airbnb's new global operations chief — and the challenges waiting for him.

Dennis Schaal, Skift Executive Editor

Mar 11, 2026

Connecting The Dots

Creator Monoculture Vs. Destination Identity

What I'm writing and reading about on Skift this week

Rafat Ali, Skift Founder & CEO

Mar 11, 2026

TSA Logjam

Airport lines are getting longer in the U.S. as a partial government shutdown continues.

Dennis Schaal, Skift Executive Editor

Mar 10, 2026

✈️ Middle East Turbulence

Airlines have been canceling flights to the Middle East throughout the week as their stocks plunged amid rising oil prices caused by the breakout of war in Iran.

Meghna Maharishi, Airline Reporter

Mar 7, 2026

What It Feels Like to Be American Now

I'm back from ITB Berlin, where the single most common question I fielded — in every variation imaginable — was some version of: What does it feel like to be an American right now? The world is curious.