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Ennismore built its name on boutique brands like Mondrian and Hoxton — the opposite of a buffet-and-wristband all-inclusive. Now it's betting those same brands can carry the format upmarket. When Mondrian's first all-inclusive resort opens in Cancun later this year, it'll test whether a lifestyle brand can go all-inclusive without losing what makes it a lifestyle brand.

Deputy Group CEO Phil Zrihen told Skift not every brand fits, but Mondrian's "malleable" identity works. The bigger question: can Ennismore thrive in a category where RIU, Barceló, and Sandals have dominated?

Today at 2 pm ET, we're launching a six-week series of Skift Playbooks to help the travel industry better understand all angles of its business.

For our first session we turn to the business of flying. Six months into 2026, the airline industry looks very different from how the year began. War has redrawn global traffic flows, fuel prices have surged, Spirit has disappeared, consolidation has accelerated, and fortunes have shifted dramatically across regions. Airline Weekly’s Gordon Smith and Jay Shabat will guide you through it.

DON’T MISS THESE STORIES

Ennismore Thinks Lifestyle Brands Can Survive All-Inclusive. Mondrian Is the Next Test

Ennismore Thinks Lifestyle Brands Can Survive All-Inclusive. Mondrian Is the Next Test

by Luke Martin

Mass-market operators built all-inclusive on price and volume. Ennismore is trying to prove its lifestyle brands can carry the format upmarket.

Casago Sold Nearly All Vacasa’s Property Manager Acquisitions and Turned Many Into Franchises

Casago Sold Nearly All Vacasa’s Property Manager Acquisitions and Turned Many Into Franchises

by Dennis Schaal

It was quite a fall from grace for Vacasa, which as a private company in 2021 had a private valuation of $4.5 billion. Casago acquired it for less than $100 million, and now the last of Vacasa's remnants have been sold off.

Accor and IndiGo Launch Loyalty Exchange — Experiences and More Links Are Next

Accor and IndiGo Launch Loyalty Exchange — Experiences and More Links Are Next

by Peden Doma Bhutia

The fact that it took Accor and IndiGo more than a year to roll out their loyalty partnership suggests there is a larger ambition to this than just swapping points.

TRAVELBANK + SKIFT

Business travel spending is on pace to hit $1.6 trillion in 2025, but TravelBank’s senior vice president, head of product and corporate payment partnerships for U.S. Bank, says the winning platforms pair AI with human agents, not replace them. Revisit his Skift Global Forum 2025 session.

MORNING HEADLINES

Canadian Travel to the U.S. Is Rising Again — Still Down Almost 29% From 2024

When Hospitality Fails, The Problem Might Be the Guest

SKIFT PODCAST NETWORK

Extended stay hotel demand grew 6.2% year over year in May, the fastest pace in four years, while comparable conventional hotels grew just 0.7%.

In this clip from Good Morning Hospitality, A Skift Podcast: Hotels Edition, Sarah Dandashy and Steve Turk break down why the barbell effect in hospitality is pushing travelers toward either ultra luxury or extended stay, why the mid tier is getting squeezed, and why a model that requires less staff, lets guests cook their own meals, and generates ancillary revenue from laundry machines and vending is quietly one of the smartest plays in hospitality right now.

SKIFT TRAVEL 200

How are public travel companies performing around the world? The Skift Travel 200 pulls the data you need to understand global market movements. Paid subscribers get full access here.

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