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The Prompt
Every major travel company named its AI strategy this week. None of them matched.
May 9, 2026
AI is rewiring travel discovery, but on the back end distribution has not made an equal leap forward.
May 1, 2026
This week ChatGPT took new steps towards becoming a travel essential.
Apr 24, 2026
Travel brands have serious competition guiding AI models to the info that consumers ask for.
Apr 17, 2026
You can learn a lot about a company's AI ambitions by looking through their job listings.
Apr 10, 2026
Amazon's Alexa started with ordering a pizza with AI, but it now has travel in its sights.
Apr 3, 2026
The new framework could give travel a win on AI development, but does nothing for the pricing fight that's already began.
Mar 27, 2026
The real AI battle in travel isn't booking — it's what comes before.
Mar 20, 2026
All the big hotel brands are making bets on AI, but they all have the same end goal: More direct bookings.
Mar 13, 2026
AI will definitely disrupt the booking status quo, but are the tools being built the ones consumers want?
Mar 6, 2026